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Monday, November 11, 2013

Jameson Irish Whiskey Kenya unveils new ambassador




30th October 2013 saw Jameson Irish Whiskey unveil their new Brand Ambassador Kenya at a glitzy evening at Aqua Blu Lounge, Westlands.
George Karanu, the new face of the brand is nowresponsible for carrying out brand education for Jameson Original and Jameson Select. He will spearhead tastings of the highest standard to key and influential consumers, trade partners as well as bringing the iconic brand experience to life on the party scene.
George has been selected for the coveted role because he ‘exudes finesse just as Jameson Irish Whiskey does with its extra third distillation which makes it twice as smooth’ beating out several other competent candidates. George previously he worked for Safaricom.
With great enthusiasm, George noted “Passion is energy, and has the power to focus you onto what excites you. Jameson excites me. It is alive and significant to me. It’s more than a whiskey, it’s a lifestyle.”
He takes over from Nelson Asekawho is now, the Africa Regional Brand Ambassador for whiskey brands under the PernodRicard portfolio; Jameson, Chivas, Royal Salut, The Glenlivet and Ballantines.
With music by DJ Hypnotiq, guests were treated to an evening of Jameson cocktails and canapés with a chance to win exclusive Jameson merchandise; with one lucky guest, Eddy Olang walking away with an iPad.



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