2012 saw world athletics record holder Paul Tergat named to the Johnnie Walker Whiskey’s hall of fame which shares and celebrates the life stories of some of the world’s most inspirational men through the global ‘Walk With Giants’ campaign.
The campaign; featuring the brand’s iconic striding man, celebrates individuals who can be considered “Giants” in their fields and who share their personal stories to inspire others to take the next step on their personal journey and calling.
43 year old Tergat is respected globally for his exploits on the tracks and is one of the marathon legends across the world. He is a five-time world marathon champion who between 2003 and 2007; held the world marathon record.
Reacting to his recognition as a Johnnie Walker “Giant”, he said; “it is humbling that the story of my life can be used to inspire people across Africa and the world.”
The long distance runner becomes the first East African ‘Giant’ and the 5th one from Africa after fellow athletics legend Haile Gabrselassie from Ethiopia; entrepreneur Prince Kofi Amoabeng from Ghana; musician Manu Dibango from Cameroon; retired soccer player Samson Siasia from Nigeria.
They go ahead to join other ‘Giants’ from beyond the continent: business magnate Richard Branson; formula one world champions, Lewis Hamilton an Jenson Button; advertising creative, John Hegarty; fashion designer, Ozwald Boateng and explorers Ranulph Fiennes an Amyr Klink.
Johnnie Walker is the world’s most awarded scotch whisky brand and is globally renowned for the Red Label blend- the most popular premium scotch whisky in the world and Black Label; the bestselling 12-yeara old blend as well as their collection of rare super-premium blends.
-Additional insights from the East African Breweries Limited (EABL)-www.eabl.com
No comments:
Post a Comment