Cocacola as an international brand has served the needs of many
consumers globally and in Kenya for many years. Their brands are accepted and
loved worldwide but I think my love for the brands is slowly fading off.
To me; the face of impunity is best portrayed by a cocacola ad where a
lady realizes the seller is about to con her by selling soda at a higher price
that the recommended price.
But isn’t that the reality on the ground. The other day I argued with a
rude shopkeeper who was selling me a 15-ml black currant soda at ksh. 30
instead of the stipulated ksh.23.
The same impunity crosses over to restaurants and other entertainment
joints in the city where a sh.23 soda now goes for sh.100 take it or leave it
no questions asked.
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Where is the stand os coca cola Kenya on the escalating prices? We are
being robbed on broad daylight, left in the hands of greedy middlemen and no
one seem to adress this.
An advert as I understand ( I stand corrected) sells a product and
passes a message. Your advert does stipulate the price of a 15-ml soda to be
sh.23. kindly address this or save us from hearing a wrong advert that is mis- directing Kenyans.
I stand corrected at any rate. This is not a man-hunt letter but a
letter from a concerned customer. So, I continue to be a lover of your products while at the same time a critic. But one whose loyalties keep on changing. As long
as you address this, you have got yourself a keeper. Kudos on the good job.
-Embukane Vincent Libosso
-vlibosso@yahoo.com
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